I first joined Spotify in 2011 part-time while in college to shape a brand ambassador program focused on brand awareness, event organization and recruitment at universities. Boy, was it a small and fun company back then!
From 2011-2014 I worked as a part-time employee (anyone remember Spotify apps?), and ultimately wrote my master thesis on designing developer sites there.
In 2017 I came back to work on the Growth Operations team as a consultant. We finalized the design and build of the Spotify Freemium app — a standalone free experience, instead of the Premium app with features gated behind pay walls. I shaped the user onboarding, and migration experience for existing non-paying users. Separately, I defined visual and usage guidelines for callouts on Android (snackbar, toasts, tooltips, and alerts) which were adopted broadly.
I’m thankful for having worked at a place during hypergrowth, designed for “emotional content” through music, and partnered with some of the brightest in the biz.
The biggest bonus? I also acquired some of my best lifelong friendships at Spotify.
From 2011-2014 I worked as a part-time employee (anyone remember Spotify apps?), and ultimately wrote my master thesis on designing developer sites there.
In 2017 I came back to work on the Growth Operations team as a consultant. We finalized the design and build of the Spotify Freemium app — a standalone free experience, instead of the Premium app with features gated behind pay walls. I shaped the user onboarding, and migration experience for existing non-paying users. Separately, I defined visual and usage guidelines for callouts on Android (snackbar, toasts, tooltips, and alerts) which were adopted broadly.
I’m thankful for having worked at a place during hypergrowth, designed for “emotional content” through music, and partnered with some of the brightest in the biz.
The biggest bonus? I also acquired some of my best lifelong friendships at Spotify.